Thursday, June 25, 2015

hiip … more than a brand


As a photographer one of the highlights of my job is having the opportunity to work with people, artists, visionaries, and entrepreneurs that lead by example. People that stand for something that is more than their brand. People whose actions speak louder than their words … and that is exactly what hiip embodies.


I met Nicole a couple years ago and I knew from our first meeting she would inspire others. When she asked me to photograph her Marina and Tribal lines I immediately was onboard.


Not only are her hiip bags cute and versatile but ... with each hiip purchase a hiip basic necessities bag is given in person to the homeless community is SF. Inside each bag you can find socks, a toothbrush, toothpaste, lip balm, shampoo …. all the little things that we so often take for granted.

In 2015 they will be partnering with #HastagLunchBagSF to hand deliver lunches and necessities to the Tenderloin district in SF. I can't rave enough about what great things hiipsf is doing for others. I am wholeheartedly honored to work and photograph for hiip and I hope they inspire you in one way or the other. Hop on over to their site and check out all of the goodness.

I believe, any act of generosity and kindness, no matter small or large ... amounts to GREATNESS. Greatness that can be seen and felt … that is hiip.  

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